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The beginner's path to paid UGC

11 short lessons, in order. Start at step one — about 75 minutes total.

  1. 01

    What UGC actually is

    How brands use creator content and why you don't need followers.

  2. 02

    Starting with zero experience

    Your first week: gear, niche and mindset.

  3. 03

    Build your portfolio

    Turn spec videos into a portfolio brands trust.

  4. 04

    Film high-quality content

    Lighting, audio, angles and editing basics.

  5. 05

    Hooks, scripts & video ideas

    Frameworks that stop the scroll.

  6. 06

    Find & pitch brands

    Where to find brands and what to say.

  7. 07

    How to price UGC

    Base rates, add-ons and packages.

  8. 08

    Usage rights & paid ads

    What brands are actually buying.

  9. 09

    Land recurring clients

    Turn one-off gigs into monthly retainers.

  10. 10

    How to avoid scams

    Red flags every creator should know.

  11. 11

    Free templates & resources

    Pitch emails, rate cards and contracts.